Put yourself in the shoes of your customer. What would you type in the search box to locate companies offering your core service?  Say you are looking for someone to help with your web designing, your query was more than likely "web site design". This entire phrase is considered as one “Keyword”.

We begin each new project by analyzing the history and current status of both, your company website and that of your competitors. From that, we understand the unique framework of each business, and are able to determine the right keywords that should be used to target search engines.

Choosing the right keywords is essential to a successful start of implementation of an optimization campaign.  At this stage, we will also provide you with a pre-position report of search engine rankings of the keywords chosen by you.